Obiananma Krystal Okafor, EK Agbaeze, Odinaka Jane Ofoma
Purpose: This paper examines the importance of Work Life Balance (WLB) as it relates to working class women in Nigeria. It addresses the need to incorporate work life balance into work environment as a means of competitive advantage which in the long run would contribute to the economic growth of Nigeria. Design/methodology/approach: This study focused on a phenomenological approach using an exploratory method. A sample of 60 employees working in different service industries (banking, power sector, education and healthcare) were used. Data was collected with the use of interviews and was analysed through coding and transcribing. Findings: The findings revealed that women bear the bulk of domestic responsibilities, however work life balance for women in Nigeria is still wishful thinking, even though more women continue to join the workforce as more than half of the nation’s population consist of women. Value: The study further strengthens the recommendations of creating work life balance especially for women in the work place and seeing it not just as a case for social responsibility but for competitive advantagePaper Classification: Research Paper