Juliane Möhring, Monika Storch, Uliana Proskunina, Käthe Schneider
Guided by reflections on situated learning settings, training programs for women entrepreneurs should address their specific learning behavior by offering learning situations that focus on the practical problems of the business sector and, at the same time, provide networking opportunities for women entrepreneurs to interact with, and learn from, external consultants. The current paper examines learning-transfer orientations of eight interviewed women entrepreneurs after their participation in the ‘Women Entrepreneurs: The Education and Training for Success Programme’, which is a four-month training program tailored to the target group of female entrepreneurs from Germany and Ireland within the Horizon 2020 European Union initiative. The Documentary Method is used for reconstructing different sense-genetic, relational and socio-genetic typecasts of learning-transfer orientations of women entrepreneurs in a situated learning setting. The main objective of the paper is to give a comprehensive account of learning-transfer orientations of the interviewed women entrepreneurs. Furthermore, the paper aims to contribute hypothesized implications for future women entrepreneurs training programs.